Business and Marketing Podcast: It's not soBlack & White.
A business and marketing podcast with Josiah Williamson and Daniel Woodcock. Real conversations with people who build things, about the calls that never came with a clear answer.
Most advice gets sold as black or white. Do this. Never that. Running a business doesn't work that way. This show lives in the grey.
How it works
Two hosts who see business from different seats, one guest with something real to say, and no script telling anyone what the right answer is.
01
Two lenses
Josiah looks at a business through the camera: the brand, the story, how it looks and sounds. Daniel looks at it through the strategy: the decisions sitting underneath the marketing.
02
Guests with receipts
Founders, operators, marketers and creatives. People who have done the thing, not people who post about doing the thing.
03
The hard calls
We skip the highlight reel and ask about the decisions that could have gone either way, and what happened after.
Your hosts
Same table. Different hats.
One runs a media company. The other runs a digital marketing agency. Both spend their days inside other people's businesses, which is where the good questions come from.
Peacock Social, left. JW Media, right.
Host / 01Toledo, Ohio
Josiah Williamson
Founder, JW Media
Josiah is a photographer, videographer and media specialist who built JW Media on one belief: video is the fastest way to close the gaps in a brand's marketing. He has spent years behind the lens for businesses across Ohio, and he plays music locally when he isn't shooting.
Daniel has run Peacock Social, a data-driven marketing agency covering social media, websites, SEO and paid ads, for about ten years. He consults on social and marketing, speaks on branding, and shoots drone work on the side. His take is simple: the best marketing starts with better business decisions.
We're looking for founders, operators, marketers and creatives who will talk honestly about how they built what they built. The wins are fine. The hard calls are better.
01
Apply
Takes about five minutes. Tell us who you are and what you'd want to talk about.
02
We read it
Every application gets read by the hosts. If it's a fit, we'll reach out.
03
We record
We pick a date that works, sit down, and have a real conversation.
Application received
Thanks, friend.
Josiah and Daniel read every application. If it's a fit, you'll hear from us by email. In the meantime, follow the show on Instagram.